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      8 SMO tools that can save you time while you optimize your social media campaigns

      To grow your online presence it is really important to optimize your social media. Optimising social media is quite time-consuming for people which are why many people prefer the use of SMO tools to do so.

      There are many ways in which you can optimize your social media account to reach millions of people. Listed below are some of the top SMO tools which you can use for optimizing your social media.

      Edocr

      If you want to create eBooks and share those on social media then this website can be a great platform for you. Now it provides the privilege to publish and share content on social media free of cost.

      When you post your eBooks on social media many people can download them and you will be able to connect with them better. This also allows embedding document viewers on sites.

      HubSpot social media Tool

      If you were a fan of tracking and analysing every activity that is going on a social media platform then this can be an ideal choice. An engaged contact feature to track leads provides a great way to track and analyze the activities that you are interested in.

      It also shows Facebook posts and sweets so that you can have a better knowledge of the market. Hubspot is gaining real popularity in today’s world because of a healthy network of people trusting it as a useful SMO tool.

      Mailchimp

      If you’re familiar with the term email marketing then this platform is a great way to do so. It provides a great newsletter service which can prove to be very effective in making your online presence in the market.

      It was estimated that this platform sells about 4 billion emails every month now this is a great platform where you can start an effective email marketing campaign for your social media platform.

      It also manages all your emails and assists immediately with any kind of issues that you may face while transferring emails. Now is your chance to target email marketing campaigns to drag all the audience to your business.

      Canva

      Everyone agrees that visual content is way more attractive than words. It is very important for anyone who wants to optimize their social media accounts to understand that attractive designs and visuals can have a great impact on the minds of people.

      Canva provides unlimited innovative templates for your social media account to create great visual content for the public. Now it is really easy to choose the templates as each of them come with pre-set dimensions of these SMO tools.

      One of the most amazing things about this website is that most of the images are free but may cost you only around $1. If you are a fan of social media graphics then this platform can be the best choice for you. All the images have amazing clarity and it assures that the content will be liked by people.

      Do Share

      Apart from being more like an SMO tool, it is more like a social media management tool. It provides a Google Chrome extension for sharing content. It helps you to share and manage posts on famous platforms like Facebook Twitter Linked In and many more.

      With the privilege of uninterrupted connectivity, you can interact with millions of profiles at a single time. Now you can also use this in your personal Google plus profile and Google pages. It all depends upon you whether you want to use the contents or save the posts for future use.

      Feedly

      This SMO tool helps in finding your required content and saving them. Now to optimize your social media accounts it is really necessary to share your content so that people know about your presence.

      This site provides many blogs that could be of interest and where you can share the content of other people so that people might take interest in your content. With great cross-browser compatibility, you can access it over your mobile platforms and can save any relevant posts that you like on this website.

      Agora pulse

      Being one of the most powerful social media management tools it helps people to manage various social media profiles from one place. It not only provides a detailed analysis of social media platforms but also moderation tools.

      It can analyse and provide a full report of social media trends period now if you have an idea of the recent trend you can storm the market with the latest products. It is quite an expensive SMO Tool in comparison to others but can be very useful if you want to achieve the best.

      Google Analytics

      This is one of the most used SMO tools in the world. This is a great way to track the performance of websites on social media platforms and also provide the conversion rate of individual platforms. Now if you have information on hits, visitors and time spent by each visitor then it can enhance your quality services.

      Some of the benefits of using social media optimization tools are:

      • You can reach millions of people
      • Build a reputation for yourself and your brand
      • Study the latest trend in the market
      • Materialize all your creativity and ideas
      • Meet the most required demand of the people

      Also Read this – 35 Indian Social Media Marketing Case Studies

      FAQ

      How do you optimize a social media campaign?

      An optimized strategy, keyword research, optimized profile, optimized content and monitoring of your campaign are some of the ways to optimize a social media campaign.

      What are the tools used in social media marketing?

      IFTTT, Buffer, Quuu, Meet Edgar, Awario and many more are some of the best social media marketing tools in the market today

      What are the best techniques and tools that one must use for effective social media posts?

      For effective social media posts, social media optimization can be the best way to reach a great amount of audience. Edocr, Hubspot and Mailchimp are some of the famous SMO tools

      What are the best social media management tools?

      Buffer, Hootsuite, sprout social, agora pulse, Sendible and many more are some of the emerging and most famous social media management tools.

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      Varsha Tiwari

      Digital Marketing Trainer and Team Leader at IIDL

      Varsha Tiwari is an experienced trainer and team leader with a demonstrated history of working in the internet industry. She has experience in different segments of digital marketing like Content Writing, SEO, SMO, SEM, ORM, Site Planning, and building many more. She worked with Great Entrepreneurs during her journey in marketing, which is why she has a great command of analyzing the business and audience.....

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